Ken Musgrave has been building and leading Dell‘s Experience Design Competencies, including industrial design, visual identity, and usability. Ken has lead the development of a design competency and design culture at Dell by shifting the strict focus on growth through operational efficiencies. This also included seeing Dell move from being a U.S.-centric manufacturer of computers to being a global source for great product experiences. Ken has been a tireless advocate for the company’s attempt to make sure its products were sustainably designed and responsibly recycled, launching the Re-Generation sustainable design competition that encouraged design pros and educators to explore the trade-offs and contradictions involved in trying to achieve sustainability.
At Dell, Ken has lead design-centered strategies ranging from consumer personalization to enterprise experiences. Before Dell, Ken led several design leadership and corporate identity roles at Becton Dickinson, a medical technology company. While there he led a global program to redefine the company’s visual, product and global corporate identities. Ken holds an MBA from the University of Utah, an MS in design from the Georgia Institute of Technology, and a BS in industrial design from Auburn University.

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