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  • Next Up: Paul Bradley

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    Nautilus Mobia: With its clean and simple design and slim silhouette, Mobia’s functional minimalism entices users to keep the fitness machine displayed in a prominent place—and to use it more often.

    As Executive Creative Director of Industrial Design for frog, Paul Bradley drives the strategic impact of the company’s global product development practice, working closely with the creative leadership team to foster frog’s expertise in product design. He collaborates closely with frog’s strategy and software groups to develop creative solutions for clients in each of frog’s nine international locations across the US, Europe, and Asia.

    Prior to joining frog, Paul spent 16 years with IDEO and was instrumental in building its reputation as one of the world’s leading industrial design firms. He has won numerous design awards from both IDSA and I.D. magazine, and is recognized for his pioneering work on the first mouse for Microsoft. Bradley’s work on Logitech’s 3D mouse is featured in the Museum of Modern Art Permanent Collection. Working across a broad range of industries he has accumulated more then a dozen patents.

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    His work in health and wellness has led to product introductions for:  Medtronic’s pacemaker programmers and temporary pacemakers, Healthtech’s metabolic rate measurement, Boston Scientific’s coronary intravascular ultrasound and most recently PatientTouch for PatientSafe.

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    PatientSafe PatientTouch

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    frog Revolver concept is a portable consumer-grade wind turbine that delivers a personal source of off-the-grid power for mobile and electronic devices.

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    Ecotality Blink: A line of electric vehicle chargers that follow the intuitive shape of traditional pumps and deliver the latest EV charging technology. The familiar form improves adoption by minimizing the learning curve.

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    Sound United Personal Radio: To break into the lifestyle audio market, home audio leader Sound United came to frog for a product strategy that informed three differentiated brands and nine products. Shown here the Urchin by Tony Meredith.

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    Sound United Personal Audio: To break into the lifestyle audio market, home audio leader Sound United came to frog for a product strategy that informed three differentiated brands and nine products.

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    Motorola Bend Concept with Howard Nuk

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    Motorola Capo Concept

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    To showcase the benefits of a new high-performance chip, frog and Intel partnered to create a point-of-sale and signage system that reimagines retail as we know it.

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    EcoBlocks for Greener Gadgets Design Competition with Adam Leonards

    Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon
    The book contains over three times more interview content.

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