Product Design
  • Next Up: James Mok

    James Mok is Executive Creative Director, Asia Pacific at FCB International in Auckland.

    MINI/SPCA – “Driving Dogs”

    Prime TV: Secret Diary of a Call Girl – “Call Girl”

    PAK’nSAVE – “Bleargh”

    NZ Effies – “Call For Entries”

    NZ Insurance – “Devils Chair”

    Sony – “Bottled Walkman”

    Prime TV: Man Vs Wild

    Prime_Man Vs Wild_FRIES

    Prime_Man Vs Wild_PIZZA

    Prime_Man Vs Wild_KEBAB

    Prime TV: Beckham in the Amazon

    Prime Beckham_Glamazon

    More about James Mok:

    James is a graphic design dropout who ended up in advertising.

    He managed to talk his way into art direction at McCann followed by the same role at Y&R, indie agency HKM (before indies became fashionable), Clemenger BBDO in Australia and back in New Zealand with Saatchi & Saatchi.
    In a moment of madness James ventured into his own start-up agency, Generator, with three ex-Saatchi partners in 1995. Much to everyone’s surprise, it went well. Well enough to be bought by George Patterson Bates six years later.

    Since 2005 James has been ECD of FCB New Zealand, helping it grow to become the country’s third largest agency, being awarded at Cannes, One Show, Clio, ANDYs, Spikes, AWARD, Caples and EFFIEs along the way. For his sins, James also became the FCB Asia Pacific ECD in 2012.

    James Mok

    James Mok

    Read the full interview in BREAKING IN: Learn more about the book or Buy it on Amazon
    The book contains over three times more interview content.

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